Founded in 2019, TheLabelZoe began its journey in Hyderabad with a vision to celebrate the rich flora and fauna of Mizoram through hand- illustrated prints,brought to life through the finest local craftsmanship. Each piece is defined by our signature romantic silhouettes to meet the sartorial needs of the modern woman.

Not long after launching the brand, we navigated the challenges brought on by the COVID-19 pandemic by relocating to the designer’s home ground Aizawl in 2021, turning a period of uncertainty into an opportunity for growth . What began with fusing hand-painted prints on natural fabrics and Zo-handloom craftsmanship to create something truly original has since evolved to include a dedicated bridal line.